5 Things You Didn't Know, But Should Know About Running A Restaurant


There are a lot of things that go into running a successful restaurant. From marketing and menu planning to hiring the right staff and dealing with difficult customers, there are a lot of challenges that restaurateurs face on a daily basis. 

In this blog post, we will discuss five things that you may not have known about running a restaurant, but should know!

1. Restaurants are businesses, and should be run as such.

This means that you should have a business plan, track your expenses and revenue, and make sure you are making a profit. Restaurants can be very profitable businesses if they are run correctly.

​ ​​Just like any other business, restaurants need to keep track of their expenses and revenue in order to stay profitable. Make sure you are pricing your items correctly, and that your labor costs are not too high.

​ ​​Be sure to have a business plan in place before you open your restaurant. Taking notes from business leaders like Mitchel Zelman can help you design the plan you want. Write down what kind of food you will serve, who your target customer is, and how much money it will take for you to break even on opening day.

2. There is more to owning a restaurant than just cooking food - you need to be able to manage finances, staff, and customers.

​ ​​This means that you need to be able to cook and serve food well, manage finances including payroll and inventory control, deal with difficult customers in a professional manner (always remember the saying “the customer is always right!”), as well as have good communication skills. Communication is an important tool, according to Mitchel Zelman.

​ ​​It's also important that you have good communication skills in order to effectively convey your vision for the restaurant with everyone involved (including employees). You'll need these skills if you want people working there who are on board with what they're doing; which leads us into our next point.

3. It's important to create a positive dining experience for your guests.

Your guests should feel like they are valued and appreciated, so always make sure to greet them warmly, provide good service, and make them feel comfortable. If there is a problem with their order or something else goes wrong, be sure to apologize and try to fix the situation as quickly as possible.

Creating a positive dining experience for your guests is key to having a successful restaurant. Make sure you are friendly and welcoming, provide good service, and make them feel comfortable. If something goes wrong, be sure to apologize and try to fix the situation as quickly as possible.

4. Restaurants can be successful if they focus on quality food and service.

A restaurant's success is not just about the food - it's also important that they focus on quality service, too. The way in which you treat your customers will determine whether or not they come back again for more of what you have to offer. If you're looking for ways to improve customer experience at your restaurant, here are some tips:

  • ​ ​​Greet customers with a smile when they walk in the door or come up to your counter

  • Keep track of customer preferences such as their favorite drink order, food allergies and special requests so that you can accommodate them better next time around.

Make sure servers are attentive but not intrusive; make eye contact often during conversations with guests and show genuine interest in what they're saying.

5. Marketing your restaurant is key.

If you want to be successful, marketing your restaurant is key. The way in which you advertise and promote your business can make or break it! Here are some tips on how to market yourself:

  • Create a website for the restaurant that showcases its menu items, hours of operation and contact information (address/phone number). You may also include photos from inside the restaurant on this website, along with reviews written by customers about their experiences there.

  • Create social media accounts for your business such as Facebook or Twitter where people can follow updates about what's happening at your establishment (new menu items being added every week, special promotions etc.).


Restaurants that focus on delivering quality food and service will be successful in the long run. Marketing your restaurant is essential to attract new customers, and creating a positive dining experience is key to keeping them coming back. Managing a restaurant takes more than just cooking - it's important to be able to work well with others in order for everything else around you to run smoothly too!

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