Introduction To Google Top Ranking Factors

With more than 5.14 billion searches per day, Google is one the most popular search engine in the world. The huge popularity of Google dominates on the others search engines like Yahoo and Bing. One of the surprising facts is that there are more than 200 Google ranking factors that make it hard to rank on Google search results. 

However, with the help of SEO (Search Engine Optimization), it can be possible to rank higher on Google search results. But, SEO is a kind of term that is changing every time that makes it hard to keep up with all changes every time. Are you looking for SEO interview Questions with Answer then keep visiting here.

Do you know the importance of google ranking factors for your website? In this article, we are going through some of the vital factors that will help you to improve the ranking of your website.

Important Factors To Google Top Ranking 

When majorities of website owners follow all the ranking factors, it becomes almost impossible for you to get a higher ranking. Here we are going to tell about some most important factors. If you just focus on these few factors then you would definitely rank on Google.

  1. Best Quality content

Content is known as “King”. And in Google ranking factors it is definitely one of the most vital factors to focus on. You would definitely rank higher on Google if you provide unique, helpful, and fresh content for users. The only reason behind it is that Google especially focuses on each site’s content quality. Regardless of the well-optimized websites, Google concentrates on how valuable and unique your content is. If you provide low-quality content then you can’t expect to rank higher.

What is the best content quality for Google?       

  • New and up to date content
  • Length of content
  • Unique, original, and valuable content
  • How well organize and structure your content

  1. Backlinks

Backlinks are the second most vital Good ranking factor. With help of backlinks, Google crawlers find any website for purpose of indexing. It also a vital part of Google’s ranking 


If you want organic traffic on your website then you must focus on content as well as quality backlinks. The backlink is also known as an inbound link. 

The higher your website ranking as you get backlinks from high authority websites. It indicates to Google that your website and content are trustworthy. Some of the types of backlinks are guest posting, Article posting, bookmarking, business listing etc.

  1. Website loading speed

Another vital factor is website loading speed. From May 2021, Google put the loading speed of the website as a Core Web Vitals. Google considers this factor as a user experience of your website. It contains the speed, fonts, image load speed, and responsiveness of your website.

There are many tools available online that help you to check out the loading speed of your website. These tools deeply analyze the website and show the score for mobile and desktop as well as other facts like highlight suggestions, page load time, and many more.

  1. Search Intent

Google always matches the search intent of your content. 

So, what is search intent?

The simple meaning of search intent is what a user is looking for. Each and every keyword on Google is unique and has a search query behind it. If you are going to post content on any topics then you need to focus on matching the search intent and create content according to it.

Search intent also helpful to identify the user’s interest in your product. You can easily find out that which kind of basic information they want. 

  1. Mobile Friendliness

After 2019, Google focuses on ranking and indexing the website’s mobile version. One other fact is that there are more than 3.7 billion mobile internet users on the globe. That forces google to consider this factor. You must check that how mobile-friendly is your website to boost your ranking. You can use numerous WordPress themes and plugins that make your site mobile-friendly.

Final Say

All in all, there are some of the basic and vital factors you need to concentrate on to rank your website on Google. There are many other but you need to stick on these to get easily ranked.

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